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April 26, 2006

You're Never Done

I don't often quote blog posts verbatim, but this pithy item from Seth Godin grabbed my brain this morning (and hasn’t let go).
Done.

What happens when your inbox is empty?

What happens when all the agenda items and all the incoming emails are cleared?

Time to go home.

A job well done. Congratulations, you earned your paycheck.

This is the factory mindset that has been drilled into us since kindergarten. You get assignments, you do your best, and you finish them.

It is at this point that we draw the line between workers and entrepreneurs, between people who work in marketing and marketers.

The challenge is NOT to empty your inbox. The challenge is not to get your boss to tell you what to do.

The challenge is to ask a two part question:

What next? What now?

Asking is the hard part.

Seth's Blog: Done.

I have just finished reading The Big Moo. It has a sub-title that sounds like it comes straight from pop-psychology, “Stop Trying to Be Perfect and Start Being Remarkable,” but the short pieces are anything but fluff. Some of the material falls squarely into the category of the “bleedin’ obvious”, but most of the stories have given me something to think about and work towards.

April 19, 2006

The Power of Personal Recommendation

Magan Casey has posted a couple of items on the power of recommendation over at the SquidBlog. In "The Power of Personal Recommendation" she talks a little about recommendation being the DNA of much of what is currently developing on the web. In her second post, "More on Recommendation" she lists five qualities of a good recommendation.
  1. First-person experience.
  2. Enthusiasm.
  3. Specificity.
  4. Sincerity.
  5. Clarity.


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February 09, 2006

52 Figments :: A Creative Exercise for 2006

Figment [fig·ment] noun
1. Something invented, made up, or fabricated: just a figment of the imagination.
2. A contrived or fantastic idea; "a figment of the imagination"
Synonyms: creation of the brain, creature of the imagination, fabrication, fantasy, fiction, figment, imagination, invention, phantom of the mind, whimsy, wildest dream

52 weeks, 52 questions, 52 creations, 52 opportunities to think outside the box, make something up, ponder your most outlandish dreams and have some fun.

At the beginning of each week for 2006, a downloadable-pdf-foldable mailer will be posted, with a new question. Some questions will be silly, some challenging, some straightforward and some completely outrageous. Print the file, cut along the dotted line, create your answer - write it, draw it, collage it, anything goes - and mail it back!

52 Figments :: A Creative Exercise for 2006

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