3 Elements of Effective Business Email

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Mozilla Thunderbird e-mail client

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Posted in Communication

Have you ever received an e-mail message saying something like this:

“I need the first quarter sales reports”

or have you sent such a message? There’s no greeting, no thank you, no signature, nothing to make the message look professional.

There are many people who use e-mail a some sort of instant-messaging system. They think they can dispense with basic communication principles by using a couple of smilies and an “lol”.

Like any form of communication, the business e-mail you send tells the recipient a great deal about you. The old “first impression” adage applies to email just a much as a face-to-face meeting. If you are inconsiderate in your email, that’s what people will remember about you. If you approach e-mail with professional business attutude, that’s how the reader will see you.

Every email you send should contain three basic elements:

You don’t know what benefit may come from your next e-mail message. Make sure it is conveying the best impression of you.

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